For sport & health brands
Bring your brand to life through sport.
Do you sell sports equipment, activewear or services that help people feel better? Partner with ChallengeNow on events where people play, connect and discover your products.
We’re looking for businesses that get people moving.
Bring your products, expertise or enthusiasm. Together, we’ll find an activity where your contribution benefits participants.
Sports retailers & equipment brands
Bring rackets, balls, shoes or other equipment to an activity where participants can try it in the setting it was made for.
Activewear & active lifestyle brands
Connect with people who enjoy being active through a shared event, participant offers or products for a tournament.
Health, fitness & wellbeing
Contribute expertise, warm-ups or taster sessions that make it easier for more people to build an active routine.
Turn a product into an experience.
A partnership starts with what you can contribute and who you want to meet. Here are three possible ways to get started.
An event with your brand
Create a tournament, match day or taster session together. We help shape the format and bring event information and registration together in ChallengeNow.
Your contribution
You bring an idea, your brand and products or resources.
Let participants try your products
Connect a product demo with an activity. Let players test equipment, ask questions and discover what works for them.
Your contribution
You bring products and people who can demonstrate them on site.
Give participants something extra
Introduce your products through prizes, participant packs or a relevant offer. Together, we agree how your brand appears around the activity and in its communications.
Your contribution
You contribute prizes, products or an offer for participants.
An example partnership
A racket shop. A taster day. New connections on court.
A sports retailer wants more people to try its rackets. Together, we plan a match day with product testing and a small tournament. The retailer meets participants on site; ChallengeNow brings together event details and registration.
An illustrative idea to build on. We agree the sport, venue, responsibilities and visibility together.
Start with an activity that fits your business.
- 01
Tell us about your business, your products and who you want to reach.
- 02
Together, we choose a format and agree responsibilities, visibility, budget and what to review afterwards.
- 03
We set up the activity, invite participants and review the partnership together.
For sport & health brands
What would you like people to discover?
Tell us what you offer, who you want to meet and whether you already have an event idea. We’ll work out the next step together.
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